Monday, April 27, 2009
E3 2009 - PS3 fighting Xbox at home
by Tiberius Jonez
It's that time of the year again, when, fueled by energy drinks, gamers gorge themselves on reams of hype and participate in reckless speculation about everything and anything related to video games..it's E3 time.
The Electronic Entertainment Expo (E3) is arguably the Superbowl of the gaming industry. If you're a developer introducing a new IP or a sequel to a beloved franchise, then E3 is where you want to make that presentation...and the stakes are high. Succeed, and you're guaranteed six months to a year or more of passionate free publicity from game magazines and bloggers from all over the internet. Blow it, and you're guaranteed at least that much negative press and badmouthing, a marketing blow too damaging for many to overcome.
Leading up to E3, I will be looking for interesting tidbits of news and information pertinent to E3 and all that it represents.
So, I was thinking to myself after reading some previews of Sony's upcoming games, that they were games I would expect to see on the 360. Then I stumbled upon an excellent article on how Sony is taking the development game to Microsoft on the PC giant's home turf.
If Sony would come to grips with their need to emulate Xbox Live, they could potentially swing market momentum in their favor. The timing is good for such a move as Microsoft is presently waging war in Europe, possibly leaving themselves vulnerable to a flanking maneuver by Sony.
InFamous and MAG both show a lot of early promise, but it remains to be seen which they will end up being compared to more, Killzone 2 or Stormrise. Read the full story here.
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